Who benefits from Demarq-ALP?
Understand who your profitable customers are, design better products to target them and avoid designing products that serve unprofitable customer demographics.
Demarq-ALP provides you with a single view of the truth, reconciling your data back to the general ledger and giving you a trustworthy view of cost and profitability.
Understand the true costs of service and acquisition amongst your customer base. Which customers bring you profit? Which cost you the most?
Build campaigns to nurture profitable customers and cross sell products. Understand the unprofitable customer and design campaigns to increase their profitability or churn them.
Obtain reports from a single, reconciled, and trustworthy data repository ensuring a consistent and standardised view is achieved across the business.Contact Us